about us ambro.com, corp. was in 1994 to provide management consulting on strategy and tactics to media companies. We focus on revenue generation, especially strategy, tactics, training and skills development for advertising sales. We can show you how an investment with ambro.com will be the highest ROI investment you make this year. We provide experience, analytical thinking and training that solves problems while creating success for clients. Our philosophy includes a close working relationship with clients so their involvement in the planning and recommendations results in a better understanding of the strategy, which leads to greater results. We do more than provide prescriptions for our clients, we provide inspiration and care. We take the same "problem-solution" approch to helping our clients that we teach sales people to do with their advertising sales prospects. Every client is different, but we can apply best practices from one to another through customized curricula in how to sell print advertising, how to sell Internet advertising, and especially how to sell integrated advertising packages -- print + Internet + other media. company profile ambro.com, corp. offers clients a wealth of experience in a variety of areas all related to exploring, defining and developing new opportunities in media. We helped iVillage.com become a leader among Internet startups with its innovative approach to advertising sales and trained it's first sales force. Later we assisted iVillage in redefining its business strategy to create a "women's network" strategy. In addition, ambro.com consulted on the first advertising sales forecasts for About.com. Then we explored spinning off the company's "software platform" as a separate business. With our help Medical Economics leveraged its hugely successful "Physicians' Desk Reference" onto the Internet at PDR.net. We worked with MGM Home Entertainment Division developing the video advertising opportunity in home video rentals as a new advertising medium. Our work spans relationships in consumer media, business-to-business media and children's media. We've worked for large businesses like General Electric, one-person startups such as HireMinds.com (a one-person startup, now mediabistro.com) and companies as diverse as American Spectator and Mother Jones.
services Revenue Generation:
Business Planning
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Daniel M. Ambrose Managing Partner Ambrose founded ambro.com, corp, in 1994. He has become a leading voice in Internet-and-Print media strategy. Read Dan's bio here. David B. Fales Managing Director
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